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Overall, our favorite professional hair bleach is Wella Blondor Powder Lightener, a colorist-recommended formula that offers gentle lifting while minimizing yellowish tones. We also love our budget pick, L'Oréal Super Oreal Blanc Professional Powder Bleach, a dust-free powder formula with seven levels of lift. This blue pick also works to fight brassy and yellow tones, and it's dust-free for safe application.
Think of bleached hair as an investment.
To make four sections, use the pointy end of your applicator to split each of the two large sections in half. Then, run the pointy end “from the top of your head to the back of your ears” on either side to create a line that splits each section down the middle. “This will make it much easier to stay clean and not get overwhelmed trying to [bleach everything] all at once,” notes Walker.
Step 2: Mix your bleach and developer
It’s okay when hair looks yellow — it just needs further toning or a bleach bath. If you end up with dark, orange hair, you might need to re-bleach it, though. To avoid significant damage, it’s crucial to give your tresses enough time for recovery, so wait for at least three days before another session. Start applying the product at the back of your head — the hair here soaks up the bleach more slowly than on the top, so it will require more time to achieve the result.
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Don’t Overprocess
But before we start, a few things you must read up on before you bleach and tone. By the 1930s, salons had become an integral part of a woman’s ritual of beauty. And the more a woman was in the public eye, the more she relied on her hairdresser. The Duchess of Windsor, for example, had her hair rearranged three times a day. But she was outdone by socialite Daisy Fellowes, who, according to her hairdresser, had her coiffure changed 10 times a day. In the 1930s, women who dared to dye their hair often left the beauty shop with violent headaches, swollen eyelids and blisters on their foreheads.
“Bleach will continue to lift as long as you don’t let it dry out,” says Mesquit. Once it’s gone flaky and dry, though, it’s kind of just sitting on the hair. Before I started going down various hair-color-wormholes, I didn’t fully understand why I couldn’t simply slap silver dye over my brown hair and call it a day.
Should I wash my hair after bleaching it?
While you may find hair hacks on TikTok and consider doing it yourself, Bodt says your best bet will be to go to a professional, as they'll know how to best cater to your particular hair needs. She goes on to say that when using color to lighten hair, there's a wide range of levels you can use to get it lighter. And, apart from previous dye in your hair, there are other factors to consider. You should check in with your stylist three or four weeks after bleaching your hair to make sure your hair is still healthy. See if you need to make any adjustments to your hair care routine, and schedule an appointment for any necessary touch-ups or conditioning treatments.
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Once the formula is all mixed, it's applied to those small sections and then the hair is covered in foil or plastic, which will then marinate for 30 to 60 minutes. In addition to the bleaching kit you're using, grab a hair color brush, a couple of hair clips, and a towel that you don't mind staining to wrap around your shoulders to protect your clothes. You should also have coconut oil to apply around your hairline to protect your skin from any excess bleach, and a wide tooth comb and rattail comb to separate the hair sections. People with dark hair should plan to space out their bleaching sessions over the course of several months — and yes, that means a blonde hair color will not be instantaneous.
Post-Bleach Care
Whether you're looking to go blond, color your hair bright, or simply add some highlights, lightening your locks will require the use of hair bleach. But unlike hair colors, bleaches are more aggressive and can significantly affect the health and texture of your hair. Both processes take about 30 minutes and come with everything you need to get the job done. Ferrara suggests purchasing a gloss with both the blonding brush and the balayage kit.
What Do We Mean by Lift?
At up to 7 levels of lift, this bleach isn’t as strong as the Blondme bleach which claims up to 9 levels of lift, meaning it’s perfect if you want to lighten your hair without wanting to go very pale blond. Not only is it weaker, hence reducing the oxidative damage, but it’s still packed with care ingredients that will ensure your hair feels soft, smooth, and deliciously healthy. This is a medium-strength bleach which will lighten even dark brown hair when mixed with the provided 30 volume developer. However, don’t expect to be a platinum blonde in one session unless your hair color is already quite light. Bleaches claiming a higher lift level are stronger, and therefore may be more damaging to the hair as they will aggressively get the pigment out.
The bleach also contains mineral oil, lysine, and arginine which nourish the hair, while the ultramarine blue neutralizes yellow tones. The dust-free powder contains humectants (moisturizers that pull water from the air) to ensure a continually creamy consistency after mixing. This makes it easier to achieve the hand-painted, sweeping effect that gives lightened hair natural-looking depth and dimension. Just know this lightener has a strong smell so make sure there’s good ventilation in your bathroom. Bleaching your hair makes it lighter and blonder by chemically reducing the amount of pigment in your hair's strands.
Make sure to completely rinse out the bleach and gently wash your hair to get out all the product. Additionally, it’s important to understand your current hair color situation. If your hair is already processed, if you have used any type of box dye, or if you have virgin, unprocessed hair, these can cause variations in how your hair will lift with the bleach.
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